← Design Briefs

Branding

3–4 sessions · Intermediate

Design Briefs · PRACTICE

Client: a neighborhood repair café that fixes clothes, bikes, and electronics for free. Create an identity that feels welcoming, practical, and community-made.

The step-by-step guide

  1. 01

    Research

    Study repair culture and three comparable organizations.

  2. 02

    Strategy

    Write the brand in three words and one sentence.

  3. 03

    Identity

    Design a mark, palette, and type system.

  4. 04

    Applications

    Show a sign, an apron, a flyer, and a social post.