Hierarchy Without Size
15 minutes · Beginner
Quick Exercises · PRACTICE
Build a clear reading order for an event poster using one typeface at one size. Weight, spacing, position, and case are your only tools.
The step-by-step guide
- 01
Gather the copy
Write an event title, date, place, and a two-line description.
- 02
Lock the size
Set every line in the same typeface at the same point size.
- 03
Create three levels
Use weight, caps, tracking, and space to make a first, second, and third read.
- 04
Test it
Show it to someone for five seconds and ask what they read first.